Very interesting read on how Disney's MyMagic+ MagicBands came to be. As someone who's visited Disney World and used one, it seems so obvious to me. However, it wasn't met with universally open arms.
These early skirmishes signaled tougher battles ahead. "There were disagreements between Frog, Parks operations, and marketing folks; there were disagreements between hotel and theme park operations; disagreements between technology and infrastructure guys," says one former Disney executive closely associated with NGE. As another source puts it, "It was such a reactive environment."
As I read this article, I admit it was hard not to look past Disney's massive resources when trying to take on this project. However, while the amount of money invested may not be relatable, the pushback to what I imagine has been widely seen as a positive change, should be. This is a story about how hard it can be to reinvent yourself.
It is a tale of corporate politics, personal feuds, and turf wars. But it also the story of a success, even though the project didn’t fully deliver on its massive ambitions. This is what happens when a huge corporation tries to reinvent itself. This is what you have to do when you better make it work.
I hope I never find myself on the opposing side of something so obviously positive. However, I'm sure I will be. I can only hope that I'll be able to recognize the fact that I was wrong before it's too late, for my career or my company.